Nora En Pure adds Seattle tour stop for Purified event series

Nora En Pure is bringing her Purified event series to Seattle for a day-long outdoor show at Lake Union Park on Saturday, September 5. Presented by ViViD Presents and On The Hiyu, the 21-and-over party runs from 2 p.m. to 9 p.m. and features a full label lineup: Nora En Pure, Yotto, Eli & Fur, Jack Emery and Glusko.

Purified started a decade ago as a radio show on SiriusXM Chill and has since grown into a Zurich-based record label with more than 100 releases, plus a touring event series that has already stopped in Miami, New York, San Francisco, Prague, Montreal, London and Washington, D.C. Nora En Pure built her catalog around outdoor imagery, from "Lake Arrowhead" to "Conquer Yosemite," and the Purified shows have leaned on natural settings rather than nightclubs since the series began.

The Seattle date follows that pattern. Lake Union Park sits at the south end of the lake with the Seattle skyline as a backdrop, and promoter On The Hiyu has spent the past few years building that shoreline into a regular electronic-music stop. A 2 p.m. start means the show plays out mostly in daylight before finishing near sunset.

Nora curates the bill directly from her label roster rather than booking outside headliners. Finnish producer Yotto, who came up through Anjunadeep and now runs his own Odd One Out label, has previously collaborated with Eli & Fur on the track "Somebody To Love." London duo Eli & Fur, made up of Eliza Noble and Jennifer Skillman, have released two albums, Found in the Wild and Dreamscapes, since 2013. San Diego's Jack Emery, a classically trained producer who joined Purified in 2023, has released the Fickle Heart, Halo and Everlast EPs, while Los Angeles producer Glusko debuted on the label in 2025 with the Lovers EP.

The show adds to a run of dates tracked on the tour guide this fall, as more electronic acts move their events outdoors before the weather turns. Tickets for Purified Seattle are on sale now.